Don’t Underestimate the Power of Referrals

I work with a lot of small businesses. They typically have leaders who are talented and accomplished in their fields. They drive their companies forward based on unique products or services that serve a need in the market - but we don't always know about them! Getting a referral from a fellow business owner who has established working relationships is almost priceless. By getting a referral for a service from someone you trust, much of the hard work spent locating and researching is done for you. For example, I was in need of some help with basic accounting and taxes. With an ocean of tax prep companies and accounting services out there, I wasn’t sure where to start. I asked a colleague who also runs a small business, and she recommended a resource who is perfect for small businesses at a reasonable rate. My friend had outgrown his services as her business grew and moved to operations in multiple states, but spoke highly of his services. I established a relationship with him and have learned a great deal and gotten excellent service since then (Thank you Anthony Bonhomme, CPA!). Especially now, don't forget the power of a valuable business referral, whatever business you’re in!